Online Marketing Continues to Drive Growth at XLN Telecom
XLN Telecom, the UK’s leading telecoms company serving the small business community, today confirmed the extent to which online marketing is now fuelling the growth of the company, which has seen customer numbers increase by 25% in the last twelve months – the company now having over 125,000 customers.
[UKPRwire, Wed Mar 03 2010] XLN Telecom, the UK’s leading telecoms company serving the small business community, today confirmed the extent to which online marketing is now fuelling the growth of the company, which has seen customer numbers increase by 25% in the last twelve months – the company now having over 125,000 customers.
On a like-for-like basis, online generated sales per quarter are now on average 40% ahead of the equivalent period twelve months ago – online sales accounting for 19% of all new customers into the company in January alone. Similarly, based on Google Analytics, organic search traffic to the company has more than tripled in the last 24 months.
Christian Nellemann, Group CEO of XLN Telecom, commented:
“Our online activity represents an important weapon in our marketing arsenal, it helping us reach high-value segments of the small business marketplace – in particular service based businesses which typically have far greater broadband, voice and mobile requirements than the retail sector. We anticipate continuing to expand and innovate our online marketing – all of which is done in-house – in the coming year.”
For more information on the company and its services, please visit www.xlntelecom.co.uk.
XLN is committed to providing the lowest cost telecom services and highest customer service levels to the UK’s small business community. Founded in 2002, XLN is now the UK’s largest independent provider of telecom services to small businesses in Britain having over 125,000 business customers across the country. In 2007, XLN was ranked as the highest placed telco company in the The Sunday Times Tech Track and was listed for a second consecutive year in 2008. In 2009, the company was a finalist in the Customer Focus Award category of the National Business Awards. In the same year, XLN achieved CarbonNeutral® status, making it one of the first companies in its sector to earn this certification. XLN’s founders are Christian Nellemann and Anthony Karibian. In 2006, Christian Nellemann was a winner of the Ernst & Young Entrepreneur of the Year Award for Technology and Communication.
Christian Nellemann (XLN Telecom) 020 7793 5533
Toby Hall (gth media) 020 7153 8039
Brooke Paul (gth media) 020 7153 8035